Google’s Image Extensions for PPC Ads Help Your Customers Get the Picture
Is a picture worth a thousand words? That’s how the saying goes, at least. One thing’s for sure, the right picture could be worth...
Make the Most Out of Your Display Ad Campaigns with these 4 Pro Tips
For business owners who are just boarding the digital marketing train, differentiating between your SEOs and your SERPs, or CTRs and CPAs,...
You Should Have Done These 6 Things Already to Respond to iOS 14 Facebook Advertising Changes
Apple unveiled iOS 14 earlier this month, unleashing brand new emojis, cool new ways to unlock your phone while masked, and a tidal wave...
Google is Changing the Game (Again) with Core Web Vitals – Improve Your Site’s Page Experience Now
Update 5/25/21: Originally, we were anticipating the updates to launch in May, but Google has pushed back these updates to launch in...
Upgrade Your Home Workspace and Get Ready for Your Close-Up
Show of hands: how many of us ever imagined in mid-March that by summer’s end, we would single-handedly be producing our own morning,...
Are Google’s Auto-Generated Video Ads the Next Big Thing?
Auto-generated video ads are popping up in advertiser accounts, cobbled together using the ads’ existing image and text assets. Get ready...
Weekly Client Update #8 During COVID Crisis
Greetings! As we prepare to start another week, the country is in a state of flux that combines equal parts excitement and apprehension....
Weekly Client Update #7 During COVID Crisis
Happy Mother’s Day to all the moms out there! I hope you got to spend some quality time relaxing today. I have several interesting items...
Weekly Client Update #6 During COVID Crisis
Greetings! With lots of caveats and crossed-fingers, it looks like we might be seeing the beginning of the end of the mass shutdowns...
Weekly Client Update #5 During COVID Crisis
Greetings! It’s a cold and rainy day in Maryland today but I’m very productive preparing for a hectic week. One of the items on my agenda...
Weekly Client Update #4 During COVID Crisis
This is the second week that I’ve done this on Sunday and I think I’ll continue this way. It’s nice to first reflect on the week and be...
Weekly Client Update #3 During COVID Crisis
I hope everyone has had a peaceful Easter, Passover, and Ramadan season in the midst of continued upheaval to most aspects of our lives....
Weekly Client Update #2 During COVID Crisis
Here are some items for your information and consideration. We’re excited that Google announced that it will be giving credits to small-...
Weekly Client Update #1 During COVID Crisis
We’ve made it through another week! It sounds like we will need to hunker down for at least several more weeks in most parts of the...
Try These Top Team Building Activities While Social Distancing
On Thursday, March 26, two weeks after the pandemic was declared, our team of merry marketers sat down to happy hour and raised a drink to...
How to Position Your Business to Grow Following This Virus-Induced Economic Shock
There are only two types of companies during an economic shock. The weak businesses wither and die, while the strong gobble up market...
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