Just Who Has Control of Your Business’s Essential Logins?
We once made a Google Ad rep speechless. Let that soak in for a moment. During a check-in with one of our team members, the rep happened...
What Contributes to the Cost of a Website Redesign?
Is there any lingering doubt that a website is a company’s most critical marketing tool? Your website is the welcome mat at your door....
Give Your Company’s Unique Brand a Winning Personality
Defining your company’s unique brand may be a little tricky. After all, simply defining “brand” to begin with is somewhat of a winding...
Audit Your Website to Improve Reach and Generate Business
If it ain’t broke, don’t fix it. On the big list of famous last words, this old adage – along with “what you don’t know can’t hurt you” –...
How to Create Amazing Buyer Personas for Your Business
Buyer (or marketing or customer) personas are fictional representations of your company’s ideal customers. They are based on actual data...
Which Content Management System is Best – WordPress or Drupal?
Foreman vs. Ali. Batman v. Superman. Freddy vs. Jason… WordPress vs. Drupal! Hold up. WordPress vs. Drupal? Is this really what it’s come...
Warding Off WordPress Vulnerabilities
WordPress recently released its first major update in more than four years yet concerns still remain about the platform’s perceived...
Walmart Secret Shoppers? You Have the Wrong IMPACT.
Not only do you have the wrong IMPACT, but you also likely have a scam on your hands. We have received dozens of emails from people...
Launching a New Website? Hope for the Best, Prepare for the Worst, and Dance Like Everyone’s Watching
Brace yourself when launching a new website. Things are going to go awry. Whether it’s a typo, a broken link, or an alien invasion –...
Beware of “Snake Oil” SEO Gurus
Google punishes scammer tactics, so beware of false promises, and protect your business with these tips to recognize and sidestep...
5 Essential Steps for a Fully-Optimized Website
With Google, the best user experience wins. Period. Do you need a fully-optimized website for 2018? Following SEO best practices (relevant...
Modern Web Design Trends: Pro Tips to Revolutionize Your Website
New modern web design trends emerge every year, helping businesses improve aesthetics, tell their stories more dynamically, and earn...
Harness the Power of Local Search to Keep Your Company Relevant
No pressure, but approximately 80% of your customers continue to rely on local search to find the information they need and determine what...
7 Tried-and-True Blogging Tips for Content Marketing Newbies
You say you’re new to this blogging thing and it’s freaking you out? We understand. It’s a daunting prospect being entrusted with a...
4 Reasons Why You Shouldn’t Ignore Responsive Web Design
If your website is not catering to mobile users, you’re missing out on a majority of your potential customers. Mobile usage is no longer...
Will Google Label Your Website as ‘Not Secure’?
Google has never been shy about its position on website security, and recently upped the ante with its latest mandate regarding...
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