How Leveraging National Days Can Attract New Leads

How Leveraging National Days Can Attract New Leads

Every day is Digital Marketing Day around here. Still, throw a dart at the wall calendar and you’re sure to hit a holiday, celebration, or brouhaha of some kind or another, now that the “National Days” phenomenon has taken the world by storm. From the (relative)...
Don’t “Set and Forget” Your Google Business Profile

Don’t “Set and Forget” Your Google Business Profile

Contrary to popular belief, your Google Business Profile is not a “set it and forget it” proposition. In today’s ever-changing digital landscape, establishing and maintaining a strong online presence for your business is vital. Your Google Business Profile (GBP)...
The House that Cossentino Built

The House that Cossentino Built

IMPACT Marketing recently talked to longtime clients Wayne and Debi Cossentino, owners and operators of Howard County’s own Cossentino & Sons Remodeling and Design. The husband-and-wife team talked at length about the rewards and challenges of operating a...