by Erin Reiner | Sep 20, 2024 | Blog
You had an appointment to make, and the sooner the better. The online allure of “Scheduling Now” was strong. But not as strong as your temper. You hit the button once, then twice – nothing. The third time? Decidedly not the charm. Nor the fourth. You feel your ire...
by Erin Reiner | Aug 9, 2024 | Blog
Romantics often say it’s not the destination but the journey that matters. For businesses, it’s all about location, location, location. Imagine you own a thriving café in City X but want to attract customers from neighboring City Y. Hoping solid word-of-mouth attracts...
by Erin Reiner | Jul 15, 2024 | Blog
Considered by many to be the backbone of a solid SEO strategy, backlinks can significantly enhance a site’s visibility and search engine ranking. They drive additional organic traffic and boost your credibility. But what are backlinks, exactly, and how do they...
by Erin Reiner | May 31, 2024 | Blog, Pet Care
Oh, what a roller coaster it’s been! Business was terrible during COVID, phenomenal for a while thereafter, and tightened or was mixed in 2023 for a lot of pet care facilities. Let’s explain the ups and downs by looking at the relative volume of searches for “dog...
by Erin Reiner | May 7, 2024 | Blog
If there were ever any doubt, whatsoever — Google remains the king of Internet search. I mean, it’s not even close. Recent figures from GlobalStats StatCounter show that in 2023, Google commanded an 87.2% share of the U.S. search engine market, and is still going...
