by Erin Reiner | Aug 9, 2024 | Blog
Romantics often say it’s not the destination but the journey that matters. For businesses, it’s all about location, location, location. Imagine you own a thriving café in City X but want to attract customers from neighboring City Y. Hoping solid word-of-mouth attracts...
by Erin Reiner | Jul 15, 2024 | Blog
Considered by many to be the backbone of a solid SEO strategy, backlinks can significantly enhance a site’s visibility and search engine ranking. They drive additional organic traffic and boost your credibility. But what are backlinks, exactly, and how do they...
by Erin Reiner | May 31, 2024 | Blog, Pet Care
Oh, what a roller coaster it’s been! Business was terrible during COVID, phenomenal for a while thereafter, and tightened or was mixed in 2023 for a lot of pet care facilities. Let’s explain the ups and downs by looking at the relative volume of searches for “dog...
by Erin Reiner | May 7, 2024 | Blog
If there were ever any doubt, whatsoever — Google remains the king of Internet search. I mean, it’s not even close. Recent figures from GlobalStats StatCounter show that in 2023, Google commanded an 87.2% share of the U.S. search engine market, and is still going...
by Erin Reiner | Apr 9, 2024 | Blog, Featured
So many clients reach out to us, wondering what they should do about emails that appear to be scams. Our answer: “Absolutely nothing – they’re scams!” Hit delete and move on with running your business. When in doubt, however, it helps to know the signs that point...
