by Erin Reiner | Sep 20, 2024 | Blog, Pet Care
Pardon the play on words, but it’s a dog-eat-dog world out there. Daycare facilities are facing new challenges that require attention and strategic adaptation. Thanks to a notable shift in consumer behavior and increased competition, it is crucial for daycare centers...
by Erin Reiner | May 31, 2024 | Blog, Pet Care
Oh, what a roller coaster it’s been! Business was terrible during COVID, phenomenal for a while thereafter, and tightened or was mixed in 2023 for a lot of pet care facilities. Let’s explain the ups and downs by looking at the relative volume of searches for “dog...
by Erin Reiner | Aug 31, 2022 | Blog, Pet Care
Algorithm May Misinterpret Keywords and Restrict Your Ad Some people say cats are finicky. And maybe that’s true. But they don’t hold a candle to Google Ad policies. Boarding campaigns for several of our pet care clients have frequently been flagged by Google as...