by impact2021 | Jul 31, 2017 | Blog
Any idea where those calls originated? Billboards, print ads, rack cards, commercials, postcard campaigns, and Pay Per Click (PPC) ads – your company attracts attention from so many different places online and out in the wild. Call tracking is an integral part of...
by impact2021 | Jul 17, 2017 | Blog
They probably should have been a little more specific. Quick. Can you name your company’s number one guiding principal? Can your employees? Is there one mantra that everyone in the firm can recite without a second thought? Let me tell you why ours is “What’s...
by impact2021 | Jun 23, 2017 | Blog
You are a phenomenal writer, just ask your mother. But are you a mobile-friendly writer? Mobile usage has long surpassed desktop, and continues to grow at an exponential rate. But although more than 80 percent of consumers own a smartphone, many people continue to...
by impact2021 | Jun 15, 2017 | News
COLUMBIA, MD, June 15, 2017 – The IMPACT Marketing & Public Relations (IMPACT) team planned and held the 3rd Annual State of Business Address Luncheon with Governor Hogan. The event was the largest to date for Maryland Business for Responsive Government...
by impact2021 | Oct 20, 2016 | Blog
We had to laugh at ourselves a bit with this one…. As every branding consultant and graphic designer knows, it’s a rare client who doesn’t ask “Can you make my logo a little bigger?” Or my other favorite, “what can we do to make it pop a little more?” We typically...